Anastasia Beverly Hills Hydra Prime SPF 50 Hydrating Face Primer

What it is: A noncomedogenic, hydrating, daily-use SPF 50 that primes and smooths—with or without makeup.

Skin Type: Normal, Dry, Combination, and Oily

Skincare Concerns: Anti-Aging, Uneven Skin Tone, and Dryness

Formulation: Liquid

Highlighted Ingredients:

• Beet Root: Improves the look of texture and retains moisture.
• Niacinamide: Visibly blurs dark spots and refines surface texture.
• Ectoin: Supports a strong skin barrier and defends against environmental stress.

Ingredient Callouts: Free of parabens, mineral oil, and sulfates SLS & SLES. It is also cruelty-free.

What Else You Need to Know: Suitable for all skin tones, this multitasking formula primes, protects, and hydrates. It_x000b_s clinically shown to visibly reduce fine lines, boost moisture, and smooth texture, delivering a glowy finish with no white cast. Powered by niacinamide, ectoin, and beet root to defend and prep skin, it makes your makeup optional.

Clinical Results: In an 8-week independent study with 32 women:

• 100% showed up to 57% more moisture immediately
• 96% felt it was easier to apply an even coat of foundation after use
• 100% saw fine lines and wrinkles visibly soften in 4 weeks

Ingredients: Water/Aqua/Eau, Isododecane, Butyloctyl Salicylate, Polymethylsilsesquioxane, Glycerin, Butylene Glycol, C12-15 Alkyl Benzoate, Niacinamide, Fructooligosaccharides, Beta Vulgaris (Beet) Root Extract, Sodium Polyacryloyldimethyl Taurate, Gluconolactone, Argania Spinosa Kernel Oil, Acetyl Zingerone, Fragrance, Tocopherol, Tocopheryl Acetate, Acetyl Glucosamine, Ectoin, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Bisabolol, Sodium Benzoate, Potassium Hydroxide, Potassium Lactate, Sodium Dilauramidoglutamide Lysine, Lactic Acid, Calcium Gluconate, Geraniol, Linalool.

How to Use:

• For optimal sun protection, apply liberally 15 minutes before sun exposure.
• To prep and prime for makeup application, apply a thin layer over clean skin following your skincare routine.
• Blend into skin using fingertips.
• Allow to absorb before applying makeup.
• Reapply at least every two hours for optimal sun-protection benefits.

Pro tips:

• Bring down to the neck and de9collete9.
• Use a water-resistant sunscreen if swimming or sweating.